When a target customer is looking for a service, promotion, or product, from anywhere in the world, he/she is probably going to search for it on Google. That is exactly how Google Ads work! When a person enters a search query, the search engine shows them an ad for the related product or service.
In this era, where new businesses emerge every other day, Google Ads can be an excellent tool for marketing your services or product, driving traffic, and getting more sales.
If you have ignored this effective and most popular online advertising platform, maybe it’s time to take a second look. In this blog, we will show you how to grow your business with Google Ads.
So, what is Google Ads?
Google Ads is Google’s online paid advertising program. It lets your online ads reach the target audience interested in the products and services you offer. It runs on PPC advertising, which means you will pay each time a visitor click on your ad.
Google Ads is a vital digital marketing tool for businesses looking to get an expressive ad copy in front of their prospects. You have to pay only for real, measurable results, such as business calls and website clicks.
Google’s massive reach!
These days Google has raised itself beyond a brand to a verb. That’s because Google is one of the most used tools on the internet. Now, whenever we have a query, our first stop is mostly Google.
Want to know a solution for that leg pain?
Want to know how to lose or gain weight?
Remember doing one yesterday? You are not alone, in fact, Google handles over two trillion Google searches like these each year, and that is over five billion searches per day. Among these are people looking for solutions that your company offers.
Google is not only great for reaching your target audience but also great at producing a high ROI. We would say, nothing compares to Google when it comes to doing just that.
Google Ads is Google’s platform for advertising. It allows businesses to reach their prospects by creating ads suitable to them. By advertising here, you can take advantage of Google’s massive reach to grow your business. In other words, every prospect you want to see your ads is literally in your reach. If you are not sure how to use Google Ads for your business, talk to experts at SEO company in Sydney to help you! To support this better, we have added a few statics below!
- Google ads get 65% of the clicks.
- 43% of consumers buy something they see on YouTube ads.
- Google Ads has a click-through rate of about 8%.
Get the help of SEO Sydney experts and optimise your ad campaign, and grow your business exponentially!